Scotland is switching off stills. Sotheby’s is selling a £2mn bottle

Distillers are cutting output as 1.4bn litres of Scotch sit maturing. On 9 October Sotheby’s holds its first sale at a distillery, led by a bottle of Macallan 1926.

Copper stills inside The Macallan distillery in Speyside.
Copper stills inside The Macallan distillery in Speyside.

On 9 October Sotheby’s will hold an auction in a distillery for the first time. The venue is the Macallan estate in Speyside, and the lead lot is a bottle of Macallan 1926, one of 40 filled in 1986 from sherry cask number 263 after six decades in wood.

It carries an estimate of £1.7mn to £2.2mn. The last time a bottle from that cask came up, in London in 2023, it made £2.2mn ($2.7mn), still the record for any whisky.

A few miles away the mood is rather different. Scotland’s distillers are cutting production, and one of the companies doing so is LVMH, whose portfolio runs from Dom Pérignon to Glenmorangie.

In July Ian Macleod Distillers, which owns Glengoyne and Rosebank, said it would reduce output at both by 30 per cent, citing a “lower forward demand outlook”. Its turnover fell 9 per cent and profit after tax more than halved.

LVMH has temporarily stopped distilling at Glenmorangie. Diageo paused Teaninich in the Highlands last September, along with two of its American whiskey sites, and halted work at a maltings. The Isle of Harris distillery announced job cuts in the spring. The Scotch Whisky Association has warned that some closures may become permanent.

Three years in the warehouse

The problem is arithmetic. Whisky has to sit in a cask for at least three years before it can legally be called Scotch, and most single malt stays far longer, so distillers decide how much to make on the basis of what they expect to sell a decade later.

During the boom they expected to sell a great deal. Production peaked in 2022, new distilleries opened at a rate not seen in a century, and Scotland now has 154 of them.

Something like 1.4bn litres is maturing in Scottish warehouses, in around 22mn casks, or about three years of global consumption. Demand, meanwhile, has flattened. Exports were worth £5.4bn in 2025, down 1 per cent, and single malt exports fell 6 per cent to £1.6bn.

A 10 per cent US tariff, imposed in April 2025 and lifted only in May this year, cut shipments to America by 15 per cent by volume. Exports to China fell by almost a third in 2024. At home, spirits duty rose 17 per cent in three years.

There is one bright spot: India, which overtook every other market by volume last year after its tariff on Scotch was halved from 150 per cent to 75 per cent. But Indian drinkers mostly buy blends at modest prices, not 25-year-old single malts.

Cask investors take the hit

Among those most exposed are the private investors who bought casks during the pandemic, often through firms promising steady double-digit returns. Prices for young casks peaked between 2022 and 2024. Brokers now describe a market where new-make whisky can be had for about £1,800 a barrel and five-year-old hogsheads for about £3,000, and where casks from distilleries that were once almost impossible to buy privately are appearing for sale.

Mark Littler, a broker, attributes much of the fall to sellers under pressure rather than a collapse in drinking.

“Whisky investment” was always two different things wearing the same tartan. One is the trade in very old, very rare bottles, where supply is fixed and the buyers are wealthy collectors. The other is the trade in young, freshly filled casks, where supply is whatever distillers chose to make in a boom year.

The 9 October sale belongs to the first. Most cask owners own the second.

The production cuts may eventually help them. Whisky distilled less in 2026 will be scarcer in 2036, and the industry has been here before: distilleries including Port Ellen and Brora closed in 1983 after an earlier glut, and bottles from them now sell at auction for thousands of pounds.

That is a long time to wait, though, and it assumes the people who buy whisky in ten years’ time still want the same things.

For Jonny Fowle, Sotheby’s global head of whisky and spirits, next month’s sale is “a landmark moment for the world of whisky collecting”. That is probably right. It just isn’t the whole of the whisky market.

Sources

Cover image: Charlie Marshall, Wikimedia Commons, CC BY 2.0. Cropped.

More from OutBragger

View all
The arched Melrose Gate entrance to the Paramount Pictures studio lot in HollywoodOB / 01
Business3 min read

Paramount’s new owners inherited a $400mn tax argument from Viacom

The IRS has proposed up to $400mn in extra tax on Viacom’s returns for 2017 to 2019. Paramount Skydance says it disagrees and will book any change in its third-quarter results.

Luxury shops on Calle de Serrano in Madrid’s Salamanca districtOB / 02
Business4 min read

Madrid scrapped its wealth tax. Its millionaires paid it €643mn anyway

Spain’s wealth tax raised a record €2.15bn in 2024, and the number of people declaring more than €30mn has doubled since 2013. The region famous for not charging it has become one of its biggest collectors.

Canal houses and parked bicycles in central Amsterdam at duskOB / 03
Travel4 min read

The tax on a €10,000 hotel night: €24 in Barcelona, €3,350 in Amsterdam

Cities have raised tourist taxes to fight overcrowding. But most charge a flat fee per guest, which the richest visitors barely notice. Amsterdam, New York and now Edinburgh tax the room price instead.

Reader conversation

Discussion

Join this article’s en edition thread. Replies in other language editions stay separate.

Choose a display name

Signed-in accounts post with their fixed username. Guests may use a nickname or stay anonymous.

Get the best of OutBragger

News, lists and stories worth your time.

How would you like to see bids?
Display currency

Browsing equivalents are approximate. Your exact payment amount is shown at checkout.